Senior Wine Buyer: Wcellar - Woolworths


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Woolworths Sales / Marketing Jobs in Western Cape


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Full Job Description - Read Carefully


Job Summary

Source and buy products in support of the Category and WCellar Strategies, through effective supplier and profit management. Be driven by financial excellence.

Job Responsibilities

  • Lead and coordinate the development and execution of the Category Operational Plan
  • Identify the key commercial strategies and develop quantifiable goals in order to deliver KPI's for the department 
  • Negotiate price, promotions and new lines, taking into account price tiering / product positioning and financial targets
  • Integrate with Sales Management, Trade Planning and Marketing to draw up and implement a Promotional Calendar. Plan and implement promotional strategies. Integrate with planning to ensure supplier delivery.
  • Establish category price position while applying an understanding of customer price perception, impacts on KVIs and of competitor pricing
  • Establish a commercially viable range and manage the implementation thereof, including the facilitation of assortment and space
  • Develop good working relationships with suppliers and other key stakeholders
  • Review internal Woolworths performance data (sales, profit, market share, market size etc.) for the department and make comparisons against competition ito range, price,  promotions and product development
  • Ensure internal and external colleagues understand and work to deliver the department category plan
  • Review department performance versus Department Scorecard/KPI's on a regular basis 
  • Manage financial accountabilities; margins (including strategic buy-in opportunities in consultation with Merchandise Planning), incentives, trading agreements, departmental charges, sample account, buyer losses, etc. 


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Minimum requirements

  • Wine knowledge (WSET Level 2 or equivalent) is advantageous
  • Minimum of a 3-year degree/post-grad qualification in a relevant commercial field.
  • 3-5 years' experience managing a team/leading people is required
  • Experience in the liquor category & adjacent categories is advantageous.
  • Ability to articulate complex concepts in clear, simple & logical terms & build compelling presentations & professional communications
  • Ability to influence internal/external partners at all levels, with various backgrounds and expertise
  • Resilience and ability to thrive in a fast-paced, high-pressure environment.
  • Highly entrepreneurial and passionate about the Liquor category
  • Advanced MS suite proficiency (Excel & PPT) and data visualisation tools (e.g., Qliksense or QlikView, etc)
  • Ability to travel nationally and internationally
  • Proven sourcing and supplier management experience. Wine Supplier base experience will be preferable.
  • Proven ability to provide tactical input and deliver a category operating plan.
  • Strong integrator and the ability to work in a Matrix structure.
  • Strong negotiation and financial management skills.
  • Proven ability to deliver commercial category KPIs (i.e. market share, sales growth, margin, ROS, availability).
  • Understanding of Supply Chain processes and principles. 

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