Cape Union Mart Advertising / Media Jobs in Cape Town
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The Poetry Digital Marketing team is in search of a culture and brand fit Social Media Coordinator to join their team to take ownership of the day–to–day creation, implementation & rolling out of all relevant social media content & conversations across Facebook, Instagram & TikTok. The role will require the candidate to work effectively across multiple teams, including some external partners, to proactively & creatively deliver on monthly social media content plans that excite the Poetry community while achieving the relevant business objectives.
It's important that we find individuals who are a great fit for our business. The ideal candidate will be a team player, have a high attention to detail and enjoy working in a fast-paced and high-pressure environment. This is a fast-changing role with evolving expectations, and we are looking for someone who has a natural aptitude for social media and problem-solving capabilities to push the digital boundaries. We're looking for people who embody our values of Trust, Innovation & Passion and aren't afraid to challenge the status quo.
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Key Duties
- Day-to-day curation & deployment of required social media content across (but not limited to) Facebook, Instagram + TikTok.
- Ideate & coordinate small-scale digital content productions with the support of both internal & external teams in support of the brands’ low-fi & relatable content strategy.
- Compile monthly content calendars, alongside the broader brand & merchandise teams, to be executed across but not limited to Facebook, Instagram & TikTok.
- Conceptualize & brief all digital content requirements into the design studio in accordance with agreed lead times.
- Work closely with Community Managers & Customer Service to actively seek out and act on engagement opportunities within our online communities.
- Leverage & incentivize user-generated content on our channels through the ideation & execution of competitions, giveaways or potential brand partnerships.
- Stay ahead of social media trends, seamlessly integrating emerging engagement tactics into content strategies.
- Deliver a monthly Social Media report, highlighting channel performance and key insights.
Knowledge, Experience & Qualifications
- At least 2 years’ experience in a similar position
- Matric and related tertiary education in digital content/marketing
- Ability to manage social media platforms (Facebook, Instagram & TikTok) is essential
- Experience with editing platforms such as CapCut, Canva & Adobe premier is advantageous.
- Domain knowledge in retail, online advertising and eCommerce with strong affinity to Fashion, interiors & the Poetry brand.
Competencies
- Goal-oriented, self-motivated & reliable – must be able to work independently with minimal supervision
- Flexible and adaptable – must enjoy working in a fast-paced and at times challenging environment
- Ability to work and build relationships cross-functionally and with a wide range of individuals with different skill sets
- Strong organisational, interpersonal, and communication skills (written and verbal)
- Strong sense of ownership & responsibility – track record of performance meeting targets & objectives
- ‘Can do’ positive attitude – eager to grow, learn and develop your skills
- Decisive, structured and organised, with a keen eye for detail
- Fast learner with a strong aptitude for systems
- Passionate about social media, digital content, eCommerce and retail.
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