Job Description: Responsibilities & Requirements
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DUTIES AND RESPONSIBILITIES:
- Conduct market research to identify customer trends, competitor offerings and demographic data
- Brainstorm and develop innovative marketing campaigns
- Assist in outbound or inbound marketing activities
- Establish and maintain relationships with new and existing clients through networking and prospecting
- Discover effective marketing and promotional channels, including media platforms to be used to relay product and service messages to clients
REQUIREMENTS:
- Valid driver's license
- Minimum 2 years experience as a Marketing Specialist
- Thorough understanding of marketing elements
- Experience in marketing data analytics and tools
- Computer literate: MS Office, Marketing Software (Adobe, CRM, Canva, etc.)
- Social Media (Facebook, LinkedIn, Instagram, Pinterest, YouTube, etc.)
- Well-organized and detail-oriented
- Exceptional communication and writing skills
- Commercial awareness with a creative mind
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SKILLS AND QUALIFICATIONS:
- Excellent analytical skills
- Good communication and interpersonal skills
- Attention to detail for precise analysis of data
- Critical thinking and problem-solving skills
- Ability to work under pressure and motivation to succeed in a competitive environment
- Ability to work with teams and independently
- Time management and multitasking skills with the ability to prioritize tasks
- Grade 12
- Degree / Certificate in Marketing would be advantageous