Job Description: Responsibilities, Qualifications, and Necessary Skills
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The Group Internal Communications Manager is responsible for connecting Mr Price Group associates to the company's strategy, performance, and culture by developing and executing internal communications to drive higher levels of engagement and strengthen the connection between the brand and associates.
Responsibilities
Group Brand Custodian:
- Connecting associates to the Group vision, purpose, strategy and activities through clear messaging by means of various projects, to drive engagement within the Group.
- Responsible for ensuring all associates are connected to the brand.
- Maintain a powerful, distinctive group brand positioning supporting Top Employer status
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Communications
- Lead and coordinate creative direction of all content (written/AV) of key strategic and People messaging to the Group.
- Maintain and grow communication channels for the targeted audience for effective communication.
- Support the design, development, delivery and management of clear, concise and compelling communications related to change initiatives
- Ensure all Mr Price Group associates are well informed regarding key business news, initiatives and polices to drive positive engagement
- Implement effective processes for determining relevant and appropriate communication to associates
- Set strategic communication plans for group and People messaging - execute and co-ordinate respective comms calendars
Content Creation
- Responsible for creating content for Group and People Communications (video, written & website content)
- Execute copywriting across all content and ensure consistent and appropriate brand CI is implemented
- Control effective processes for content creation, briefing and compliance
Roadmap Execution
- Build and execute the comms roadmap is built around 5 pillars: Celebrate, Perform, Engage, React and Deliver.
- Drive the function’s goal of delivering strategic messaging as opposed to generic corporate communication.
Connectedness:
- Create improved processes for group-wide co-ordination of teams and messaging
- Create content which builds a broader understanding of the business for all associates
Integrated reporting
- Lead copywriting of the full annual integrated report
- Build and deliver the content for the integrated report
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Qualifications
- Degree in Public Relations, Marketing, or Copywriting
- Minimum 8 years experience in communications/marketing/copywriting in a corporate environment. Preferably a retail environment.
Specific knowledge
- High proficiency in written and verbal communication. Advanced computer skills (Prezi, Canva and/or PowerPoint)
- Deep understanding of Mr Price Way and broader business culture
- Strong relational and people Skills
- Creative (graphic design, editing or InDesign software knowledge)
- Creative production skills (filming locations, narrative building, creative messaging)