Pernod Ricard Sales / Marketing Jobs in Gauteng
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Key Duties and Responsibilities
Job Scope and Context
- Individual Job
- Based on the road, with travel to regional locations, regular evening work required
- Target-driven, able to work independently, pressured environment
Sales and growth in market share are increased through targeted sales and marketing activities
Generate sales from existing customers
- Call plan implemented
- Deals and discounts negotiated within agreed parameters
- Customer queries and problems resolved
- Increased sales volumes negotiated within allocated sales area
- New listings and sales targets achieved as per sales plan
- Calls and sales volumes recorded on standard daily working sheets and PDA
- Weekly and monthly sales and ad hoc promotions reports submitted on time according to agreed format on PDA
Implement sales and marketing strategy effectively
- Visibility agreement executed
- Additional visibility opportunities identified and implemented
- Product availability/ distribution targets implemented
- Merchandising standards are maintained
- Segmentation tool implemented (PDA)
Implement promotions
- Activations arranged according to the activation plan
- Promotional stock, staff and point of sale for promotions arranged
- Activations set up and implemented according to set criteria and on time
- Feedback form on the outcomes of the activations provided to sales management according to agreed deadline
Develop brand equity
- Activation reflects brand-appropriate look and feel
- Consumers engaged through events and activation
- Bar staff engaged and trained to promote the brand
- Relationships with equity accounts developed
Generate new business
- New business initiated as per targets
- Relationships with re-distributors developed
- Leads followed up and feedback provided to sales managers
- Business opportunities to sell product range identified
- Documentation required for the opening of new accounts collated and followed up
- New equity accounts identified
Productive relationships with internal and external stakeholders maintained
Build relationships with customers and re-distributors
- Increased sales volumes negotiated
- Customer queries and problems are resolved effectively
- Pernod Ricard is a preferred supplier
- Business opportunities to sell product range identified
Liaise with Merchandisers
- Merchandising standards are maintained
- Ad hoc merchandising opportunities exploited
Develop collaborative relationships with the PRSA and Re- distributor Call Centres
- Orders are captured correctly and on time
- Out-of-stock information available to reps
- On-hold accounts information available to reps
Liaise with Regional Promotions Manager
- Promotions set up and implemented according to set criteria and on time
- Feedback form on the outcomes of the promotion provided to sales management according to agreed deadline
Build collaborative relationships with bar staff and venue owners
- New trends identified
- Pernod Ricard is the preferred supplier
Key Competencies and Experience
Knowledge, Skills and Attributes:
Functional and Technical Competencies:
- Market & Environment, Commercial Strategy, Results Orientation, Negotiation Techniques, Promotion, Merchandising, Evaluation of Commercial Activities, Customer relationship Management, Sales Team Management
Behavioural Competencies:
- Effective Decision Making, Planning and Organizing, Teamwork, Communication, Technical Expertise, Presentation Skills, Influencing & Negotiation, Big Picture Thinking, Innovation, Change Management, Making Things Happen, Initiative
Qualifications and Experience:
- National Diploma level with commerce, sales, and marketing preferable
- 2 years sales experience in the liquor industry or within an FMCG environment
- Valid Driver’s License
- Willing to work weekends and attend all planned ad hoc activations
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