Digital Marketing Specialist, Power Fashion - Mr Price Group
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If digital branding is your vibe, then join the Power Fashion team with this digital brand and marketing role.
purpose
Envision, lead and implement content strategies in order to grow brand recognition, customer engagement and sales performance. Responsible for generating leads and building a brand presence online.
key responsibilities
- Conduct research on social media, in order to keep up with industry trends
- Create a digital strategy and content suited for the various social platforms, that will drive and support strategic marketing intent
- Implement digital content across the digital platforms to stimulate sales and drive community engagement
- Interact with the social community across digital platforms to positively represent the brand
- Monitor, analyse and report on online marketing metrics to track the success
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requirements
- Bachelor's Degree in Marketing or a related degree or diploma in Digital Marketing or Brand
- 2+ years in a digital marketing role
- Have the following skillset and knowledge: Digital business analytics; full understanding of social media platforms; knowledge of content management systems and copy writing skills.
- Fashion or retail industry experience preferred
HOW TO APPLY
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