Social Media Specialist - Mr Price Sport

eg. Accountant or Accounting or Kempinski



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Social Media Specialist - Mr Price Sport





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Mr Price Sport has an exciting career opportunity for a Social Media Specialist. We are looking for a specialist who has a proven track record of growing, influencing, and engaging with a social media community.

 

Purpose

Developing, implementing, and monitoring digital and social media platforms in line with the business strategy.

 

Key Responsibilities

Customer

  • Ensure a thorough understanding of the social media and digital customer landscape


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Research

  • Keep up to date with competitors (both local and international) to determine their social and digital positions in the market place;
  • Use the social media as a research tool to gain customer insight in order to provide feedback to the relevant departments;
  • Investigate industry best practice and initiatives and develop new ideas;
  • Conduct ad hoc research to keep updated as and when required.

Strategy

  • Develop and implement the content strategy in line with Mr Price Sport brand;
  • Develop and implement the social media and digital strategy.

Digital

  • Develop, manage and execute the Mr Price Sport website content on a continuous basis;
  • Develop, manage and execute the Mr Price Sport customer attraction through external digital partnerships;
  • Develop, manage and execute the Mr Price Sport customer retention via the Mr Price Sport digital platforms;
  • Partner with digital agencies ensuring digital media deliverables.


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Social Media

  • Develop, manage and execute the Mr price Sport social media campaigns and day to day activities;
  • Partner with merchandise, operations and marketing departments for always on content;
  • Manage Mr Price Sport presence on social media sites including Facebook, Instagram, Pinterest, Twitter and relevant blogs;
  • Become an advocate for the company on social media spaces engaging in dialogs and answering questions where appropriate;
  • Partner with digital agencies ensuring digital media deliverables.

Reporting

  • Monitor affective benchmarks for measuring the impact of digital and social media programs;
  • Analyse and review and report on effectiveness of campaigns and efforts to maximize results;
  • Ensure a clear understanding of Google Analytics and search engine optimization.

Budgets

  • Manage the marketing budget accordingly.

 

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Requirements

  • Degree or Diploma in Marketing.
  • 3 years’ experience in social media platforms and content management
  • Passion for sport
  • Driver’s license and able to travel
  • Thorough knowledge of Instagram, Facebook, TikTok, Snapchat and Twitter
  • Problem-solving skills
  • Good communication skills
  • Ability to influence
  • Friendly and positive attitude
  • High energy levels
  • Passionate about Retail
  • Computer literacy
  • Innovative
  • Attention to detail
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