Marketing Executive - AVI Limited

eg. Accountant or Accounting or Kempinski

Our website is made possible by displaying online advertisements to our visitors.
Please consider supporting us by disabling your ad blocker.

A Must Read Article: 10 checks to identify fraudulent or scam job offers

Job Alerts: Click here to join us on Telegram

1. Patiently scroll down and read the job description below.

2. Scroll down and find how to apply or mode of application for this job after the job description.

3. Carefully follow the instructions on how to apply.

4. Always apply for a job by attaching CV with a Cover Letter / Application Letter.

Indigo Brands, based in Cape Town, is a subsidiary of AVI Limited (AVI). Leaders in personal care and beauty products including female and male perfumed body sprays, roll-on deodorants, body care, face care, colour cosmetics and liquid fragrances. Well-known brands include Yardley- Bond Street, Gorgeous, Lace, English Blazer and Lenthéric -Hoity Toity, Solo and Masculin.

Indigo’s brand portfolio is strengthened via the Coty distributor agreement that includes world-renowned brands such as Rimmel, Exclamation, Adidas, Guess and Sally Hansen.      

An exciting opportunity exists for a Marketing Executive at Indigo Brands, Head Office, in Epping, Cape Town. As the successful incumbent, you will be responsible to provide strategic direction, leadership and alignment to the Marketing, Consumer Insights, Permanent Merchandising and Trade Marketing Teams in order to deliver business unit objectives and strategies.



Line Manager: Managing Director

Number of Direct Reports: 7

Job Specification:

Key Performance Areas:

Business Strategy and Growth:

  • With insight develop business strategies and objectives that focus on core categories to ensure our brands remain relevant and profitable

Commercial Responsibility:

  • Collaborate with Sales Team to ensure profitable promotional schedules are developed and implemented

  • Ensure relevant price and promotional mix on key brands in key categories

  • Align A&P expenditure to support business strategy and innovation in key categories

  • Review the annual portfolio to review portfolio & brand performance, product profitability, brand relevance to consumers. Resulting in the recalibration of strategy and future short term and long term objectives

Brand and Category Management:

  • Ensure focused activity and spending is placed behind core growth brands in relevant categories

  • Deliver sound consumer communication plans across key brands and media platforms

  • Continue to monitor brand performance in relation to market and competitors

  • Monitor profitability of each portfolio and relevant SKU’s

  • Ensure continuous brand relevance and positioning with consumers



Data Analysis that informs Strategy and Innovation:

  • Utilise multiple data sources vis Consumer Insights Team to monitor category & retailer performance, consumer behaviour, brand perception

  • Monitor A&P spend via various media platforms to ensure ROI and correct targeting and conversion

  • Evaluate whether the brands can commercialise the innovation/trend opportunities

  • Interact with the NPD and cross-functional Team’s to compile and execute relevant product development/innovation plan

People Management and Development:

  • Influence and lead cross-functionally to deliver key business objectives

  • Manage direct reports to deliver to their KPD’s

  • Support, mentor and develop the Marketing Team for optimal performance, retention and output

  • Demonstrate sound leadership behaviour that sets example

Minimum Requirements:


  • 10 years Marketing experience of which 5 years Marketing Director / Marketing Executive

  • 8 – 10 years of Marketing experience within an FMCG or Retail industry


  • Marketing Degree / Diploma

  • Business Related Degree will be advantageous

Additional Requirements:

  • Commercial and financial acumen

  • Managing media agencies and partnerships to deliver key consumer communication

  • Analyse multiple data sources to deliver insightful strategies

  • Leadership ability to direct immediate and cross-functional teams

  • NPD process (end to end)

  • Strong communication and influencing skills




  • Thinking Analytically

  • Developing Strategies

  • Influencing Others

  • Setting Directions

  • Staying Composed

  • Embracing Change

  • Working Together

  • Seizing Business Opportunities



How To Apply

Interested applicants should:

Click Here To Visit The Official Website To Read More & Apply Online

JobSearch South Africa Job Widget

Display job vacancies in South Africa on your website or blog for FREE!!

Get Started !!


  • Do not pay any fee to any Recruiter.
  • The Recruiter may amend, delete or expire jobs at any time without notification.
  • The Recruiter reserves the right not to proceed with filling the position.
  • An application will not in itself entitle the applicant to an interview.


JobSearch South Africa is your most reliable website for latest jobs in South Africa today. If you are interested in getting genuine and reviewed job vacancies in South Africa from the best companies, then you are in the right place. Browse For DPSA vacancies, Government jobs & More. You can find LinkedIn jobs and Indeed jobs, here


Job search is not an easy journey especially for job vacancies in South Africa. That is why we have engaged experts to write seasoned articles to guide your job search in South Africa. We cover interviews, cover letters, CVs, aptitude tests, workplace life, entrepreneurship, personal finance and more. Check out our career articles page today!


© 2020 - 2022 JobSearch South Africa - Jobs In South Africa

Powered by Yaks Baker