Campaign Manager - Nedbank

eg. Accountant or Accounting or Kempinski



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Job Purpose

To plan, execute, monitor, and deliver on the acquisition, onboarding, cross-sell, and retention business objectives in support of Consumer Banking Product Strategy.

Job Responsibilities

  • Design and Development campaigns to meet strategic objectives whilst ensuring campaigns are relevant and client-centric

  • Execute on campaigns through agreed business process 

  • Review of end-to-end fulfillment processes for efficiency and effectiveness.

  • Drive campaign performance by identifying shortfalls and ensuring corrective action is taken.

  • Improve cross-sell through driving digital enticement

  • Focus on portfolio tilt and drive relevant products to increase revenue.

  • Drive Life Cycle Management activities to increase revenue.

  • Analyze relevant client feedback systems and identify common trends in client sales and retention challenges and recommend corrective action to achieve client satisfaction.

  • Collaborate with key stakeholders to identify initiatives to ensure the achievement of sales and retention targets.

  • Closely collaborate with channel partners to ensure efficient campaign execution

  • Conduct regular checks on sales claimed and lead provided to ensure compliance with policy and procedures.

  • Ensure compliance to all relevant legislative and Nedbank Policies and Processes requirements.

  • Obtain buy-in for developing new and/or enhanced processes (e.g. operational processes) that will improve the functioning of stakeholders' businesses by highlighting benefits in support of the implementation of recommendations.

  • Seek opportunities to improve business processes and systems by identifying and recommending effective ways to operate and adding value to Nedbank.

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  • Ensure the implementation of test and control methodology for all campaigns

  • Request and analyze analytics to improve exiting campaigns and identify new

  • Report on campaign performance and propose improvements to drive conversion

Essential Qualifications - NQF Level

  • Matric / Grade 12 / National Senior Certificate

Minimum Experience Level

  • 3-5 years relevant management and banking experience

Type of Exposure

  • Working with a group to identify alternative solutions to a problem.

  • Analyzing situations or data that requires an evaluation of multiple factors

  • Analyzing and interpreting qualitative and quantitative data

  • Interacting with various levels of management

  • Conducting gap analysis

  • Preparing and delivering a presentation

  • Comparing two or more sets of information

  • Providing professional advice/opinion

  • Using different approaches in new work situations

  • Writing business proposals

Technical / Professional Knowledge

  • Intermediate excel skills

  • Intermediate PowerPoint skills

  • SAAS experience will be beneficial

  • Ability to interpret data

  • Understanding of the different products a bank offers

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