Sales Representative: Mbombela - Heineken

Purpose of the Position

To sell and promote the Heineken Beverages Brand portfolio to customers within a specific geographical area, by creating brand awareness and building brands in line with strategic objectives.

KEY RESULT AREAS

• Drive market share
• Drive and maintain Accessibility, Availability and Activation and Affordability for clients
• Drive RSP
• Brand portfolio approach across all categories Beer, Wine, Spirits and RTD
• Drive price-driven promotions and power pack compliance agreements with customers
• Build partnerships with customers
• Maintain call strike rate
• Drive continuous improvement and implement business improvement initiatives
• Take responsibility for own development and contribute to team effectiveness by displaying HEINEKEN Behaviours

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EDUCATIONAL QUALIFICATIONS

• Relevant Tertiary Qualification (Diploma / Degree)

PROFESSIONAL EXPERIENCE AND PERSONAL ATTRIBUTES

• 2-3 years of FMCG or relevant experience
• A valid driver's license - Code 08 without endorsements with at least 2 years of driving experience
• Weekend work and promotions
• Persuasive selling skills & negotiation
• Sales Commercial Insights: Awareness and understanding of the implications of fundamental commercial implications on day-to-day decisions
• Sales process management: Understand the primary key drivers of sales in different channels
• Sales Product Knowledge: Product relevance by channel, cluster and tier understood and applied
• Sales strategies and plans to sustain brand growth
• Sales Technology Application: Demonstrate an understanding of how technology works within the sales process