Technical Sales Representative at Syngenta

Role Purpose

• Accelerate product introduction, promotion and demand creation for both new and existing VEG SE varieties in order to boost the sales
• Organize Demo and Development trials for customers and promote the varieties during the customer visits
• Support the work of the Marketing & Sales TER and CU teams by providing them with enough technical information on the product behavior and performance to help them in the product positioning and sales

ADVERTISEMENT

CONTINUE READING BELOW

DIMENSIONS

• Financial: Revenue – grow sales from $4 m to $6 m (2020 – 2023)
• People: Directly managed: none

Accountability

• Generate customer demand for VEG seeds relevant to the assigned geography of responsibility to support the Sales Reps in achieving or exceeding their sales VEG SE targets
• Ensure demo field trials are executed and visited by customers for 6.2 and 7 varieties in alignment with campaign plans
• Provides feedback from Demo and Development trials and register them in EZ Capture system and create reports
• Manage the performance of PLC 6.1 trials and accompany the TER Product manager during regular visits
• Support NPI launches, execute the campaigns by delivering the key messages and promo materials to customers
• Be the technical reference for the assigned VEG crops: provide technical support on varieties to customers and CU sales team + Marketing operations (trial visits, presentation, technical document)
• Collect market/competitor information and information on varieties performance and provide them to TER Product managers
• Identifies customer needs and will identify resources to ensure successful outcome
• Handle the technical side of the customers complaints
• Ad-hoc participation in local pre-HPC and key member of the respective local crop unit
• Provides technical training & development to our Sales Reps, seed dealers and other relevant channel partners
• Key interfaces: TER PMs, Sales Reps, Marketing operations, KAM, Trialing officers

ADVERTISEMENT

CONTINUE READING BELOW

Critical Experience And Knowledge

• Agricultural university degree
• With strong agronomic and sales experience in VEG, above 5 years of work experience
• Some marketing experience could be a plus
• Good knowledge of the Vegetables Seeds market and customer needs
• Able to fluently communicate in English and Afrikaans.

Critical leadership capabilities

• Focus on customers
• Communicate with impact
• Collaborate across boundaries
• Build a culture of innovation

Opportunities You Might Like:

• Apprenticeship Programmes

• Learnership Programmes

• Graduate Development Programmes

• Bursary Programmes

Critical technical and professional capabilities

• Understand customer needs
• Understand market dynamics and competitive environment
• Strong agronomic seeds background & experience
• Deep understanding of product behavior and performance
• Very good communication and presentation skills
• Good sales influence skills
• Develop/deliver innovative, customer-driven offers
• Create strong, distinctive crop campaigns

Additional Information

• Travelling up to 80% for customer & trial visits