User Experience (UX) Writer - Capitec Bank

Purpose Statement

• To craft the copy that appears throughout the interface of Capitec digital products (websites, mobile apps, etc) so that the client is guided through the interface in an intuitive manner.

Experience

Minimum:

• 5+ years experience as a writer, specifically within UI/UX/products and teams.
• At least 5 years of which is a digital space and 3+ years plus experience in User Experience/ User Interface Design.
• Developing a content strategy for a range of digital touchpoints.
• Of a wide/varied range of products.
• Proven exposure to a variety of brands, brand work, and/or retail accounts
• Creating, applying, and protecting company voice & tone style guide

Ideal:

• Experience in at least 2 years experience working on multiple accounts/brands and disciplines in the financial sector
• Strong writing background to support UX methodologies 

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Qualifications (Minimum)

• National Diploma in Design or Journalism & Media

Qualifications (Ideal or Preferred)

• A relevant tertiary qualification in Design or Journalism & Media

Knowledge

Minimum:

• Brand awareness and importance and the reputational risk attached to UX writing and design.
• Of psychology and/or anthropology (with a focus on writing) as it pertains to CX/UX principles.
• English grammar that’s balanced by an even stronger grasp of how people actually talk/communicate in plain language 
• Strong English language usage, spelling, grammar rules, etc.
• Writing for digital products for various form factors (web/app) both for short form and micro-copy
• Writing micro-copy for UI features and components
• Copywriting techniques and methodologies
• Conceptualizing and 
• Brainstorming methods and techniques
• Current affairs, including industry and market awareness
• Understanding of Agile Practices and working in the context of multiple feature teams.
• Tools related to the industry (i.e. Invision)
• Protocol development and execution for copy/content options through user surveys or interviews or A/B testing.
• Understanding of Personas development and how this translates to copy and content

Ideal:

• Understanding of South African vernacular languages to support communicating in plain language
• Capitec Bank’s products and services 
• Capitec Bank’s history and internal structure 
• Adobe Creative Cloud, Sketch, Abstract

Skills

• Communications Skills
• Computer Literacy (MS Word, MS Excel, MS Outlook)
• Attention to Detail
• Problem-solving skills
• Interpersonal & Relationship Management Skills
• Presentation Skills
• Business writing skills

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Competencies

• Creating and Innovating
• Analyzing
• Persuading and Influencing
• Presenting and Communicating Information
• Delivering Results and Meeting Customer Expectations
• Coping with Pressures and Setbacks
• Deciding and Initiating Action
• Writing and Reporting

Conditions of Employment

• Clear criminal and credit record
• A valid driver's license and own vehicle is required
• Willingness to work or be available overtime and / or weekends frequently
• Willingness to travel nationally and internationally when required