First National Bank Advertising / Media Jobs in Gauteng
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Are you someone who can:
- Development of media strategy off the back of the overarching TTL brief from Strategic solutions consultant. Coordinate integrated PCA.
- Develop and maintain best practice media playbooks for all ATL channels.
- Brief Insights / Data team for audience research required.
- Brief Media planner to develop media plan based on strategy or for insights required to feed into the media strategy / recommendation
- Brief Media planner on PCA and campaign insights.
- Coordination of brief response, across Capability grouping
- Input Capability grouping response into Consolidated Capability brief revert.
- Project and Team management
- Budget management
- Input into risk and governance process with leads
- Input into CEO reports for segment monthly reports (executive summary)
- Attendance and presentations at approval forums
- Receive briefs and coordinate campaigns
- Strategic consulting with marketing leads, programme leads to “connect dots” for the segment across a segment calendar and maintain adherence to process.
- Run combined reporting sessions per month for segment for performance.
- Report back to media and content leads on performance of campaigns to take into excos
- Maintain media owner relationships in collab with leads.
- Lead briefing of Partner functions (Reporting, Insights, LRC)
- Analyze content placement, performance metrics to ensure content (tactical) plans are
- meeting the audiences where they are in the formats that they consume
- Keep up to date with market trends (while keeping an eye on and recommend to the business on technology trends, automation)
- Manage and escalate crises
- Mentor Junior team members
- Impact to business if the role is not replaced
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You will be an ideal candidate if you:
- Minimum Qualification – relevant Degree / Post Graduate qualification will be advantageous.
- Experience: Agency experience in a similar role
- At least +6 years’ experience in media
- ATL planning experience
You will have access to:
- Opportunities to network and collaborate.
- Challenging Working
- Opportunities to innovate.
We can be a match if you are:
- Curious & courageous - you are driven by always wanting to know more and learn more and you are brave enough to
- Obsessed with mastery - you know what it takes to become good at what you do and are constantly pushing yourself to do it.
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